Thursday, 22 September 2016

Technology Advancements

During the last 10 years the refinement and advances in technology have meant that companies with a lower budget and consumers them selves can access equipment that was only accessible by Hollywood film companies. With advancements such as DSLR'S and CGI, a variety of smaller teams are releasing Cinema grade feature Films.

Other advancements have seen the production process to be dramatically shortened with equipment such as the Mill Blackbird. This is a moving car chassis that can have a wide range of aspects changed such as the width and suspension with a flick of a button. After this software can manipulate a body of any vehicle onto the chassis to create a Car without having the real car there.

For our film we will try to use a selection of cameras; Canon 5d mk3, Canon 6d or Panasonic Gh4. These range from 1080p recording all the way up to 4k. Advancements in these DSLR's means that the common still camera can shoot stunning video and then transferred to a computer via SD card. This is unheard of in past year as the camera equipment only had the capability of recording onto film which couldn't be easily transferred and edited.

As for editing, advance software has took over from Film splicing and is now commonly available for a reasonably high cost. However, the Imac's we hope to use in the editing process have software pre installed that we can use for free. Further more if we plan to edit at a higher standard students and consumers can access a variety of trails and free membership plans to encourage people to use their software.

In conclusion, with the vast amount of companies producing technology of higher standards the exciting technology is getting cheaper and more accessible.

2 comments:

  1. Good research but you've focused on how advances have effected production. How have they impacted distribution and exhibition as well?

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  2. proficient research into similar products and a potential target audience.

    ReplyDelete